CREATED BY SCIENCE, LOVED BY HUMANS, PROVEN BY DATA
We believe it’s time to create a world where everyone is equipped with the digital literacy and, crucially, the critical thinking skills needed to discern what's legitimate from what's dodgy.
The Science behind Dodgy or Not?
Powerful Learning, Positive Impact
Reimagining Learning Design
At the core of our approach is the Situational Learning Experience (SLE) Model, developed by our co-founder Stacey Edmonds.
It’s our unique formula, ethically combining elements from gamification, storytelling, behavioural insights, entertainment, social media, and marketing to deliver a learning experience like no other.
Underpinned by behavioural science
Experiential Learning
Providing safe spaces for real-world practice and mastery
Dual-Process Thinking
Enhancing both instinctive responses and analytical skills
Contextualised Critical Thinking
Equipping users to assess risks within real-life scenarios, fostering adaptable judgement
Nudge Theory
Reinforcing positive habits with The DailyDodgy!
Gamification
Improving retention through interactive and engaging play
Adaptive Learning
Offering personalised challenges for ongoing growth
Our Ethical Stance
While we utilise powerful engagement techniques, we consistently ask, “Is what we're designing dodgy or not?”
Find out how we can help protect your people today
WORK WITH US
You’ll be in good company
